The In30 Fit Story

It all started with a book no one has ever read. How to Look Better Naked is a book Joe Carabase wrote in college. At the time, Joe had trained for a couple years in various locations — on the University of Massachusetts Campus, at several Gold’s Gyms throughout New England, and in a Health Club in Brisbane, Australia.

Through his experience working with a diverse range of people — college kids, professors, business professionals, the elderly, and people with severe health issues, he realized the training principles from one population to the other are not that different— it’s just a matter of modifying accordingly.

Joe also began to realize that if the program is designed properly, 60 minute workouts are unnecessary. He started to discover how to deliver better results in less time. So, he figured why not create a book for everyone to read to look better naked?

This was the moment the seed for m.e.l.t. was planted, he just didn’t know its potential. Young and naive, Joe figured why not create a book? Without researching publishing or seeking professional advice, he wrote it.

Joe quickly realized he had no idea what to do with this book. For some reason, big time publishers were not knocking on his door! It became clear he needed to go in a different direction. With the help of his uncle’s web background and a 16 year old from India who Joe kept up late and woke up early to communicate with due to the time difference, he created the website www.carabasetraining.com.

During the second semester of Joe’s senior year in college, he landed a very secure job at Gold’s Gym in Amherst, MA where he interned and provided personal training while working on his website. Joe dreaded the 30 minute drive to Longmeadow (where he worked) and all he could think about when he was there was his website.

He knew there was something bigger for him out there, an opportunity to really make an impact and help a lot of people. Anxious, scared and most of all inspired, Joe quit the internship, declined their full-time offer and decided to start a training business upon graduating.

So with no money, no business plan, no clients and a few pairs of rusty old weights, Joe started his onsite training business out of his trunk.

For the next year, Joe traveled anywhere, trained anyone and did whatever he could do to gain experience. His business operated under “Carabase Training,”  “Fat Burning Bootcamp,” and “The Fit Tribe.” Joe had in-home clients in Stonington and Wallingford, Connecticut, a bootcamp with 1-5 people at 20 Church Street in Hartford and a bootcamp with 1-6 people in South Windsor at varying locations. Some days Joe would be training five people, others one and sometimes no one, which was a feeling he will never forget.

During his first year in business, someone advised Joe to apply for a job as a Personal Training Instructor at Branford Hall Career Institute.

He started teaching part-time and shortly got promoted to direct the department, while trying to grow an on-site personal training business. Branford Hall was a great experience for Joe. It gave him HUGE respect for what teachers do day in and day out, year after year. He learned a lot about communicating a message, instructing people double (and even triple his own age) and personal development.



So with no money, no business plan, no clients and a few pairs of rusty old weights, Joe started his onsite training business out of his trunk.

For the next year, Joe traveled anywhere, trained anyone and did whatever he could do to gain experience. His business operated under “Carabase Training,”  “Fat Burning Bootcamp,” and “The Fit Tribe.” Joe had in-home clients in Stonington and Wallingford, Connecticut, a bootcamp with 1-5 people at 20 Church Street in Hartford and a bootcamp with 1-6 people in South Windsor at varying locations. Some days Joe would be training five people, others one and sometimes no one, which was a feeling he will never forget.

During his first year in business, someone advised Joe to apply for a job as a Personal Training Instructor at Branford Hall Career Institute.

He started teaching part-time and shortly got promoted to direct the department, while trying to grow an on-site personal training business. Branford Hall was a great experience for Joe. It gave him HUGE respect for what teachers do day in and day out, year after year. He learned a lot about communicating a message, instructing people double (and even triple his own age) and personal development.


GROWING & HELPING MORE PEOPLE


At one point, m.e.l.t. Had four locations throughout the Hartford area Because of the rapid growth, there were some instructure holes and a bad lease so after fulfilling the full three year lease term for each of the two newer studios, Joe decided to close the two newer locations as the leases came up to focus building the necessary structure for growth and getting back to the roots of what made m.e.l..t so special.

As a result, m.e.l.t. South Windsor & m.e.l.t. Glastonbury are flourishing today!



Before the first m.e.l.t. Location was ever opened, Joe had wanted to move to Florida or California but never felt the timing was right and kept pushing back the move. Finally in December of 2017, Joe and his now wife Marikate decided to make the move!

Initially the plan was to wait a year to open a gym but Joe missed the #meltfamily community and wanted to get back into doing what he does best thus “IN30 Fit” was born in April of 2018 Joe signed a lease in Tequesta and opened the doors in June.

Joe still runs m.e.l.t. Day to day and travels back to Connecticut every 1-2 months..



Voted Best Of Hartford! m.e.l.t. has been voted “Best Gym” by the Best of Hartford magazine and Joe Carabase has been voted as Best Business Leader!

​National Recognition:
1. In 2014, Joe was a top 3 finalist for Men’s Health Next Top Trainer.

2. In 2016, Joe was a top 11 finalist chosen from a nationwide search to live in the Beachbody Hot House to compete to win a product development deal with Beachbody! He ended up finishing in the top 3!

As for Joe’s book, How to Look Better Naked, it’s still lying under his bed. But showing himself he had the ability to write a book, led him to write and co-author five other books:

  •  Co-author of Total Body Breakthroughs (an international best seller)
  •  The 1 Hour a Week Workout
  •  Get Dress Ready
  •  Food Logging Made Simple
  •  Co-author of The Little Black Book of Fat m.e.l.t.ing Workouts
  •  M30 Day Fitter Faster Challenge: Results From Day 1
  •  In the Fall of 2017, Joe launched the “Fat m.e.l.t.ing Radio” podcast which is accessible on iTunes, Google Podcast & Spotify.

In December of 2017, Joe and his girlfriend at the time, Mariate moved down to Jupiter Florida! Marikate and Joe got married in May of 2019, along with their dog Buddha, are excited to start a family in this amazing community! 

In September of 2019, Joe launched the “Best Day Of My Life Project.” A daily podcast packed with inspiration in a fun and fast way! Check it out on itunes, android & spotify!